During my time at BAAS Amsterdam, I have been responsible for the day-to-day PR management of Prime Video in the Netherlands for two years. This included distributing press releases about new films and series, nominating Dutch media for interview opportunities with international talent, handling all incoming media requests, and monitoring news coverage.

Beyond daily PR activities, I have worked on various high-profile projects, including the launches of Dutch productions such as Hardcore Never Dies, JORIK, LOL: Last One Laughing (Seasons 2 & 3), Koen Aandachtsjunk, Dames in de Dop, and Good Luck Guys (Seasons 1 & 2). Additionally, I contributed to the organization of Prime Video Presents, the annual event where upcoming series and films were unveiled to key stakeholders.

During this time, I built a strong media network across news, lifestyle, and entertainment outlets, including RTL Boulevard, Shownieuws, De Telegraaf, AD, Cosmopolitan, LINDA and more.